argentina_yeti_2019_9_web

Yeti Coolers

Art Direction - Photography

We aimed to capture Yeti’s wild and unrestrained brand image through a worn in wardrobe, the talent’s rugged features, and an uninhabited wilderness setting to convey the harshness of Mother Nature and the product’s ability to withstand it.

argentina_yeti_2019_22_web
argentina_yeti_2019_19_web
argentina_yeti_2019_17_web
argentina_yeti_2019_15_web
argentina_yeti_2019_18_web
argentina_yeti_2019_10_web
argentina_yeti_2019_16_web
argentina_yeti_2019_8_web
argentina_yeti_2019_13_web

 Artifact Creative | Jackson Hole, WY Creative Services
PO Box 3008 Jackson, WY 83001 | 307.264.0719